Privacy Policy

Last updated: 7/20/2025

At BrainThing, we take your privacy and the privacy of children very seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mental health learning platform.

Information We Collect

For Parents and Teachers

  • Name and email address for account creation
  • Payment information (processed securely through our payment providers)
  • Usage data to improve our services

For Children

  • First name or nickname (no last names required)
  • Age range (not specific birthdate)
  • Learning progress and achievement data
  • No personal identifying information is collected from children

COPPA Compliance

We comply with the Children's Online Privacy Protection Act (COPPA). We do not knowingly collect personal information from children under 13 without verifiable parental consent. All child accounts must be created and managed by a parent or teacher.

How We Use Information

  • To provide and personalize the learning experience
  • To track progress and provide reports to parents/teachers
  • To improve our educational content and platform
  • To communicate with parents/teachers about accounts and updates
  • To ensure the safety and security of our platform

Data Security

We implement industry-standard security measures to protect your information:

  • Encryption of all data in transit and at rest
  • Regular security audits and updates
  • Limited access to personal information by authorized personnel only
  • Secure data centers with 24/7 monitoring

Data Retention

We retain user data only as long as necessary to provide our services. Parent/teacher accounts and associated child data are retained while the account is active. You may request deletion of your account and all associated data at any time.

Third-Party Services

We use trusted third-party services for:

  • Payment processing (we never store credit card information)
  • Analytics (anonymized and aggregated data only)
  • Cloud hosting and data storage

These services are carefully vetted and required to maintain appropriate security measures.

Your Rights

You have the right to:

  • Access the personal information we have about you
  • Correct any inaccurate information
  • Request deletion of your account and data
  • Opt-out of non-essential communications
  • Export your data in a portable format

GDPR Compliance

For users in the European Union, we comply with the General Data Protection Regulation (GDPR). We process data based on legitimate interests, consent, or to fulfill our contractual obligations to provide our service.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify users of any material changes via email or through the platform. Continued use of BrainThing after changes constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us at:

Email: privacy@brainthing.com

Address: BrainThing Privacy Team

42 Wellness Way, 3rd Floor

London, EC2A 4BQ

United Kingdom